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Insyokutenhansokunoataritohazure Okanegajidoutekinihairus

 
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MessagePosté le: Sam 8 Juil - 00:03 (2017)    Sujet du message: Insyokutenhansokunoataritohazure Okanegajidoutekinihairus Répondre en citant



「どうすれば、単価も売上も伸ばして利益を出していけるのでしょうか?」
このような質問を毎日毎日繰り返し自問自答して、疲れ切っている経営者は少なくありません。
あなたもその一人かもしれません。

お店の売り上げを伸ばす繁盛店にするには、売上とは何かを理解し、本質を学び、お金の流れを知らなければなりません。
そのために必要な、
売上アップの方程式・アップセル、クロスセル、バックセルの概念
最短でお金を作り出す方法・ライティングテクニックから失敗する販促は何かまでさまざまなことを学ぶ必要があります。
本書では、飲食店経営者であれば絶対不可欠な売上アップの原理原則をお伝えします。
本書の中から、多くの気付きが得られることを願っています。

【目次】
はじめに
120%売上アップの絶対法則
売上アップの公式
シェアして売上アップ!
市場を外に広げる
3倍の達成目標を掲げる!
本気で「売上100万円アップ」実現
売上アップのために最初にやる事
最短で売上げアップ
飲食店のニーズとウォンツ
アップセルとクロスセル
飲み屋にあったら嬉しいもの
稼ぐ4倍速マーケティング
販売促進法のすすめ
販促費用の出し方
対策:お金の増やし方
失敗する販促
終わりに

【著者:河野巧 プロフィール】

飲食業界で15年以上の経験を持つベテランアドバイザー。
和食料理人の傍ら、経営にも携わり店の売り上げに大きく貢献。
その実績をもとに、売上げに困っている他店へアドバイスをしたところ、
全てのお店で売上アップをする。

それらの経営戦略をまとめた教材を2013年に販売し、
数多くの経営者に手にとっていただき成果を出す。

飲食店経営アドバイザーとして販促や広告、売上アップ、人材教育、調理指導からインターネットを使った集客・販促まで全般を教えられる数少ない飲食店経営コンサルタント。

1年で100人以上との経営者に会い、成功している繁盛店と、そうでない店の違いを発見。
2016年には飲食経営本も出版し、
アマゾンのマーケティング・セールス部門で上位にランキングするなど、経営アドバイザーとしての実績は多数あり。
現在、ネットを通して1000人以上もの飲食関係者に、経営についてのアドバイスをしている。








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MessagePosté le: Sam 8 Juil - 00:03 (2017)    Sujet du message: Publicité

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